Boutique Handcrafted Jewellery

Rebrand of an established brand – Moodswings. Moodswings tended to have negative connotations.

The brand owner — Benaazir thought it best to go with her name as the brand name as her clients knew her by name and it made sense to keep it.

The need was to create a logo mark and logo type that would stand independent of each other.

The logo had to evolve around the idea that every piece of jewellery is handcrafted from either silver or gold.

Created With

  • Adobe Illustrator
  • Adobe Photoshop